MEASURING IMPACT OF CONTINUOUS IMPROVEMENT COSTS ON COMPANY SALES

Contemporary business environment is characterized with high level of competitiveness and only fittest companies can survive. This raised the need for companies to invest in many different aspects of managing their businesses in order to remain their competiveness. Such required level of competitiveness can be provided through the continuous improvement processes that directly contribute to company profit. There is no difference if company invest in business management systems or services, crucial issue is that they can always be improved. The basic task of this research is to measure impact of the continuous improvement costs on company future profit. Moreover, we are testing the possibility through planning investments in continuous improvement to forecast company future sales’ revenues. Using regression analysis we determine high level of correlation between continuous improvement costs and company revenues.