Key elements for achieving an enterprise's performance in the areas of sustainability

The study aims to confirm the key elements for an enterprise's performance in the areas of sustainability. These elements (anticipation, concern, leadership, communication, capability, planning, execution, performance and report) have been earlier derived from the previous study which is based on the literature reviews and the interviews with the researchers and practitioners from Thailand and Finland. The focus-group and survey approaches are applied for this confirmation or verification. For the focus-group approach, there were altogether 30 participants while there were 504 enterprises completed the questionnaire. After analysing the results with the criteria, the nine key elements are deemed to reflect the term sustainability. They provide the premise for an enterprise to consider when attempting to deal with the term sustainability. Sustainability has been viewed as the next step to ensure long-term business competitiveness for an enterprise after productivity and quality, environment, occupational safety and health, and corporate social responsibility.