2017Advances in Journalism and CommunicationOpen access

Critical Perspective to Genre Analysis: Intertextuality and Interdiscursivity in Electronic Mail Communication

Mohammad Awad AlAfnan

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Abstract

This study examined intertextuality and interdiscursivity in email exchanges in an Institute in Malaysia. Intertextuality observed how and why the discourse community repeatedly used certain forms to respond to reoccurring rhetorical situations and how they used their professional knowledge to identify the authority of certain texts on other text. Interdiscursivity examined how and why the employees of the Institute appropriated the generic resources of a genre to create another. This study found that the discourse community skillfully used three types of intertextuality to achieve similar and contradicting communicative purposes. They also appropriated generic resources of a genre to create another.

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This study examined intertextuality and interdiscursivity in email exchanges in an Institute in Malaysia. Intertextuality observed how and why the discourse community repeatedly used certain forms to respond to reoccurring rhetorical situations and how they used their professional knowledge to identify the authority of certain texts on other text. Interdiscursivity examined how and why the employees of the Institute appropriated the generic resources of a genre to create another. This study found that the discourse community skillfully used three types of intertextuality to achieve similar and contradicting communicative purposes. They also appropriated generic resources of a genre to create another.

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Available abstract

This study examined intertextuality and interdiscursivity in email exchanges in an Institute in Malaysia. Intertextuality observed how and why the discourse community repeatedly used certain forms to respond to reoccurring rhetorical situations and how they used their professional knowledge to identify the authority of certain texts on other text. Interdiscursivity examined how and why the employees of the Institute appropriated the generic resources of a genre to create another. This study found that the discourse community skillfully used three types of intertextuality to achieve similar and contradicting communicative purposes. They also appropriated generic resources of a genre to create another.

Key concepts: Intertextuality, Perspective (graphical), Rhetorical question, Genre analysis, Linguistics, Discourse community, Discourse analysis, Sociology

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