2016•Journal of Diversity in Higher EducationRequires access

Exploring the perceptions of HBCU student affairs practitioners toward the racial diversification of Black colleges.

Robert T. Palmer, Andrew T. Arroyo, Dina C. Maramba

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Key concepts: Diversification (marketing strategy), Historically black colleges and universities, Perception, Racial bias, Student affairs, Higher education, Racial differences, Semi-structured interview

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