2016Emerald Emerging Markets Case StudiesRequires access

LV Prasad eye institute: managing corporate social responsibility partnerships

Nimruji Jammulamadaka

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Abstract

Subject area Corporate social responsibility, specifically nonprofit business collaborations from a nonprofit’s perspective. Study level/applicability Graduate level programs in nonprofit management, corporate social responsibility and development management; it can also be used for executive education. Case overview Social enterprises and nonprofits at present increasingly look to corporate firms for grant funds to finance their activities and assets. This case features the experiences of one of the largest nonprofit eye care providers in India, LV Prasad Eye Institute based in Hyderabad in accessing corporate financial support in the form of corporate social responsibility funding. The case deals with the organization challenges, stresses and strains that arise in a nonprofit–corporate partnership. Specifically, it focuses on the strategic and operational challenges that emerge from the partnerships. The partnerships reviewed in the case pertain to rehabilitation. Expected learning outcomes After solving the case, the participants will be able to understand the stages in developing collaborations between nonprofits and businesses for corporate social responsibility. They will also be able to understand the internal implications for nonprofits operations and strategy from such collaborations. Supplementary materials Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes. Subject code CSS11: Strategy.

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What this paper is about

Subject area Corporate social responsibility, specifically nonprofit business collaborations from a nonprofit’s perspective. Study level/applicability Graduate level programs in nonprofit management, corporate social responsibility and development management; it can also be used for executive education. Case overview Social enterprises and nonprofits at present increasingly look to corporate firms for grant funds to finance their activities and assets. This case features the experiences of one of the largest nonprofit eye care providers in India, LV Prasad Eye Institute based in Hyderabad in accessing corporate financial support in the form of corporate social responsibility funding. The case deals with the organization challenges, stresses and strains that arise in a nonprofit–corporate partnership. Specifically, it focuses on the strategic and operational challenges that emerge from the partnerships. The partnerships reviewed in the case pertain to rehabilitation. Expected learning outcomes After solving the case, the participants will be able to understand the stages in developing collaborations between nonprofits and businesses for corporate social responsibility. They will also be able to understand the internal implications for nonprofits operations and strategy from such collaborations. Supplementary materials Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes. Subject code CSS11: Strategy.

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Available abstract

Subject area Corporate social responsibility, specifically nonprofit business collaborations from a nonprofit’s perspective. Study level/applicability Graduate level programs in nonprofit management, corporate social responsibility and development management; it can also be used for executive education. Case overview Social enterprises and nonprofits at present increasingly look to corporate firms for grant funds to finance their activities and assets. This case features the experiences of one of the largest nonprofit eye care providers in India, LV Prasad Eye Institute based in Hyderabad in accessing corporate financial support in the form of corporate social responsibility funding. The case deals with the organization challenges, stresses and strains that arise in a nonprofit–corporate partnership. Specifically, it focuses on the strategic and operational challenges that emerge from the partnerships. The partnerships reviewed in the case pertain to rehabilitation. Expected learning outcomes After solving the case, the participants will be able to understand the stages in developing collaborations between nonprofits and businesses for corporate social responsibility. They will also be able to understand the internal implications for nonprofits operations and strategy from such collaborations. Supplementary materials Teaching notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes. Subject code CSS11: Strategy.

Key concepts: Corporate social responsibility, General partnership, Public relations, Business, Subject (documents), Stakeholder, Nonprofit sector, Social responsibility

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