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2016•Developments in marketing science: proceedings of the Academy of Marketing ScienceRequires access

Need for Status as a Motive for the Conspicuous Consumption of Cause-Related Goods

Catherine M. Johnson, Ayesha Tariq

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Key concepts: Conspicuous consumption, Consumption (sociology), Business, Commerce, Economics, Neoclassical economics, Art, Aesthetics

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Need for Status as a Motive for the Conspicuous Consumption of Cause-Related Goods — Research Paper | ScholarLens