The Relationship of Corporate Social Responsibility and Corporate Financial Performance: Controversy and Unification

The relationship between corporate social responsibility and corporate financial performance reflects the impact of corporate social responsibility on corporate finance,which decides the social responsibility attitudes and behavior of corporation.By reviewing the empirical studies on corporate social responsibility and corporate financial performance,and summarizing the theoretical assumptions,this paper finds that corporate social responsibility does not necessarily promote enterprise financial performance.In order to analyze more in-depth of the relationship between corporate social responsibility and corporate financial performance,the article proposes that corporate social responsibility converting into corporate financial performance needs certain conditions,including social responsibility market,fair competitive environment,monitoring feedback system,and the manner and strategy by which corporation undertakes corporate social responsibility.