2009Journal of Fujian Institute of EducationRequires access

A Brief Analysis of Advertisement Translation and Strategies

Jia Sun

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Abstract

Advertisement is a common,but special cultural phenomenon of human society.Owing to its promotion function,advertisement translation has been an important premise to the globalization of commodities.This essay analyses the functions of advertisement translation,and illustrate translation strategies.

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Advertisement is a common,but special cultural phenomenon of human society.Owing to its promotion function,advertisement translation has been an important premise to the globalization of commodities.This essay analyses the functions of advertisement translation,and illustrate translation strategies.

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Available abstract

Advertisement is a common,but special cultural phenomenon of human society.Owing to its promotion function,advertisement translation has been an important premise to the globalization of commodities.This essay analyses the functions of advertisement translation,and illustrate translation strategies.

Key concepts: Premise, Advertising, Promotion (chess), Function (biology), Translation (biology), Globalization, Phenomenon, Business

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