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Variation Analysis and Integration on Network Marketing and Traditional Marketing

Jin Yong-jun

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Abstract

Network marketing is a marketing mode developed with the exploitation of computer and network based on traditional marketing,a crucial portion of enterprise marketing strategies.With the analysis on the variation of network marketing and traditional marketing,the essay stated network marketing's shock on traditional marketing and proposed that only via the integration of network and traditional marketing,realizing superiority's mutual assistance could promote marketing's development and improvement.

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What this paper is about

Network marketing is a marketing mode developed with the exploitation of computer and network based on traditional marketing,a crucial portion of enterprise marketing strategies.With the analysis on the variation of network marketing and traditional marketing,the essay stated network marketing's shock on traditional marketing and proposed that only via the integration of network and traditional marketing,realizing superiority's mutual assistance could promote marketing's development and improvement.

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Available abstract

Network marketing is a marketing mode developed with the exploitation of computer and network based on traditional marketing,a crucial portion of enterprise marketing strategies.With the analysis on the variation of network marketing and traditional marketing,the essay stated network marketing's shock on traditional marketing and proposed that only via the integration of network and traditional marketing,realizing superiority's mutual assistance could promote marketing's development and improvement.

Key concepts: Marketing, Marketing management, Digital marketing, Marketing research, Marketing strategy, Business, Return on marketing investment, Marketing effectiveness

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