PLS-Based Public Satisfaction Assessment on Community Sports Service in Hunan Province
Chen Yang
Abstract
Chen Yang
Abstract
By referring to the customer satisfaction model,the present research constructed the public satisfaction index model for community sports service.It analyzed the current situation of community sports service in the city group of Changsha,Zhuzhou and Xiangtan in Hunan Province.Using the method of PLS,it conducted an empirical study on the public satisfaction with the community sports service in Hunan province.The study revealed that the satisfaction index model is feasible for assessing the community sports services in Hunan province and finaly put forward some suggestions on the assessments.
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By referring to the customer satisfaction model,the present research constructed the public satisfaction index model for community sports service.It analyzed the current situation of community sports service in the city group of Changsha,Zhuzhou and Xiangtan in Hunan Province.Using the method of PLS,it conducted an empirical study on the public satisfaction with the community sports service in Hunan province.The study revealed that the satisfaction index model is feasible for assessing the community sports services in Hunan province and finaly put forward some suggestions on the assessments.
Key concepts: Index (typography), Service (business), Customer satisfaction, Public service, Empirical research, Business, Marketing, Advertising