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Research on the Enterprise's Brand Strategy

Zhang Yong-k

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Abstract

Through analyzing on the domestic market,this paper advances the methods and steps of implementing the brand strategy by the domestic enterprises.

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What this paper is about

Through analyzing on the domestic market,this paper advances the methods and steps of implementing the brand strategy by the domestic enterprises.

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Available abstract

Through analyzing on the domestic market,this paper advances the methods and steps of implementing the brand strategy by the domestic enterprises.

Key concepts: Business, Marketing, Process management

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