2012Sports Research and EducationRequires access

Present Situation of Sport Tourism Development in Northwest of Shanxi Province and Development Countermeasure

Lijun Tian

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Abstract

Sports tourism is the tourism industry,is a major factor in promoting regional economic development.Used with field investigation method,and questionnaire investigation method and literature information method,from Jin Northwest tourism resources status and the tourism resources of pros and cons potential area on the area sports tourism development of status for analysis research,results indicates that: the area sports tourism resources rich,and market potential huge,but vulnerable of ecological environment,and does not reasonable of resources layout,and residents on sports tourism cognitive insufficient,and consumption ability low is restricting Jin Northwest sports tourism of sustainable development effect factors.This article on the basis of this analysis,proposed for the rational development of sports tourism in northwest of Shanxi province effective countermeasures and suggestions.

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What this paper is about

Sports tourism is the tourism industry,is a major factor in promoting regional economic development.Used with field investigation method,and questionnaire investigation method and literature information method,from Jin Northwest tourism resources status and the tourism resources of pros and cons potential area on the area sports tourism development of status for analysis research,results indicates that: the area sports tourism resources rich,and market potential huge,but vulnerable of ecological environment,and does not reasonable of resources layout,and residents on sports tourism cognitive insufficient,and consumption ability low is restricting Jin Northwest sports tourism of sustainable development effect factors.This article on the basis of this analysis,proposed for the rational development of sports tourism in northwest of Shanxi province effective countermeasures and suggestions.

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Available abstract

Sports tourism is the tourism industry,is a major factor in promoting regional economic development.Used with field investigation method,and questionnaire investigation method and literature information method,from Jin Northwest tourism resources status and the tourism resources of pros and cons potential area on the area sports tourism development of status for analysis research,results indicates that: the area sports tourism resources rich,and market potential huge,but vulnerable of ecological environment,and does not reasonable of resources layout,and residents on sports tourism cognitive insufficient,and consumption ability low is restricting Jin Northwest sports tourism of sustainable development effect factors.This article on the basis of this analysis,proposed for the rational development of sports tourism in northwest of Shanxi province effective countermeasures and suggestions.

Key concepts: Tourism, Countermeasure, Sustainable development, Sports tourism, Business, Consumption (sociology), Environmental planning, Marketing

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