An Analysis of Corporate Culture in Individually-Run Enterprises

Public owned enterprises as one part in national economy in China play an important role in market oriented economy. With the globalization of economy and China's joining the WTO, problems arise for those public owned enterprises. Of all the difficult situations the low rate of literacy, over pluralistic cultural backgrounds, and overlooking of cultural establishment are the main obstacles to the development of public owned enterprises. In this paper the author proposes as means to perfect the construction of the culture and the competitiveness of public owned enterprises the following tactics: make an overall and systematic design of its culture with Chinese characteristics, an innovation of regulations, an administrative personnel oriented concept, a cultural heritage administration units, and a learning unit of public owned enterprises.