The Development of Cross-Media in Modern Communication Technology

In the 21century, modern communication technology is bound to enter a cross-media time with the integration of the traditional print media, the modern electronic media and the network media,which also means a time with the fusion of the traditional analog media and the digital media, and changing from adapting to the customer′s needs to leading him in his consumption. In the new cross-media era, how to develop the technology of expressing and propagating information used in print media, electronic media and network media has become the main focus of all media, and the key techniques here are page description and the integration of image and character.