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Talking about the Important Functions of the Public Relation in the Management of the Hotel

Ling Jun-pin

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Abstract

This paper discusses on the functions of the public relation in the management of the hotel from aspects of increasing hotel's notability and reputation,providing information and decision consultancy for the decision level and relevant departments,strengthening the cohesive force and attractive power,building the harmonious interpersonal relationship,helping the hotel to realize the established targets and increasing the economic benefit,dealing with the burst events and solving the contradictions,etc.

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What this paper is about

This paper discusses on the functions of the public relation in the management of the hotel from aspects of increasing hotel's notability and reputation,providing information and decision consultancy for the decision level and relevant departments,strengthening the cohesive force and attractive power,building the harmonious interpersonal relationship,helping the hotel to realize the established targets and increasing the economic benefit,dealing with the burst events and solving the contradictions,etc.

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Available abstract

This paper discusses on the functions of the public relation in the management of the hotel from aspects of increasing hotel's notability and reputation,providing information and decision consultancy for the decision level and relevant departments,strengthening the cohesive force and attractive power,building the harmonious interpersonal relationship,helping the hotel to realize the established targets and increasing the economic benefit,dealing with the burst events and solving the contradictions,etc.

Key concepts: Relation (database), Reputation, Power (physics), Public relations, Business, Interpersonal communication, Sociology, Political science

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