2004•Unpublished venueRequires access
The influence and pervasion of popular culture on social popular words
Zhai Ying-hu
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Abstract
Nowadays, there are many popular words which all come from popular culture. Our media 's publicizing and catering for these popular words established their role in written language. We should re -enforce popular culture's pureness and criterion, and pay attention to the media language's proper leading role to these popular words, so that popular words can meet the need of social communication precisely and
vividly.