2009Journal of Yili Normal UniversityRequires access

The Emotional Appeal of Product Color

Lun Li

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Abstract

The modern society on the spirit level of demand for products is increasing,product design has been focus more product on emotional Appeal.This paper on two aspects:the starting point of emotional Appeal and the emotional expression aroundproduct-the environment-person,discussed and expounded emotional Appeal of color in product design.

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What this paper is about

The modern society on the spirit level of demand for products is increasing,product design has been focus more product on emotional Appeal.This paper on two aspects:the starting point of emotional Appeal and the emotional expression aroundproduct-the environment-person,discussed and expounded emotional Appeal of color in product design.

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Available abstract

The modern society on the spirit level of demand for products is increasing,product design has been focus more product on emotional Appeal.This paper on two aspects:the starting point of emotional Appeal and the emotional expression aroundproduct-the environment-person,discussed and expounded emotional Appeal of color in product design.

Key concepts: Appeal, Appeal to emotion, Product (mathematics), Aesthetics, Focus (optics), Point (geometry), Psychology, Product design

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