2013•Bulletin of Sport Science & TechnologyRequires access

Analysis on Sports Consumption Structure of College Students in Henan Province

Xumin Zhang

Abstract

Through using the method of literature review,questionnaire and mathematical statistics,this paper investigates the current situation and structure of sports consumption of college students in Henan province.The results show that college students' sports consumption attitude in Henan province is negative,sports consumption is buying sports clothing consumption.

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Key concepts: Consumption (sociology), Clothing, Advertising, Mathematical statistics, Mathematics education, Psychology, Business, Geography