The Evolution of Strategic Management Theory and Strategic Risk Thinking Exploring
Shang Ying-qiu
Abstract
Shang Ying-qiu
Abstract
As the business environment is complicated and changeable and uncertain,strategic risk becomes the biggest risk of all.Strategic risk is known as a by-product of strategy.In order to grasp the essence of the strategic risk,this paper systematically researches the production,development and evolution of strategic management theory,and introduces,analyses and summarizes inherent evolution trend and major points of main strategic management theory schools including strategic planning school,environmental adaptation school,strategic location school,resource-based view and core competency school and dynamic capability school,and strategic risk thinking in them.Studies show that strategy itself as a mean of risk avoidance,with environmental change,the contents of the strategic management is also evolve,and the risk of strategy is in increasing.Sources of strategic risk occurrence are the results of strategy,resource and competency and environment matching unbalance each other.Strategic risk occurs from the strategy,resources and competency and environment mismatching each other and the uncertainty of strategic management process.Strategic risk keeps with strategy.As the importance of strategic risk increases,strategic risk will integrate into the strategic management process and becomes an organic part of strategic management.
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As the business environment is complicated and changeable and uncertain,strategic risk becomes the biggest risk of all.Strategic risk is known as a by-product of strategy.In order to grasp the essence of the strategic risk,this paper systematically researches the production,development and evolution of strategic management theory,and introduces,analyses and summarizes inherent evolution trend and major points of main strategic management theory schools including strategic planning school,environmental adaptation school,strategic location school,resource-based view and core competency school and dynamic capability school,and strategic risk thinking in them.Studies show that strategy itself as a mean of risk avoidance,with environmental change,the contents of the strategic management is also evolve,and the risk of strategy is in increasing.Sources of strategic risk occurrence are the results of strategy,resource and competency and environment matching unbalance each other.Strategic risk occurs from the strategy,resources and competency and environment mismatching each other and the uncertainty of strategic management process.Strategic risk keeps with strategy.As the importance of strategic risk increases,strategic risk will integrate into the strategic management process and becomes an organic part of strategic management.
Key concepts: Strategic financial management, Strategic planning, Competence-based management, Strategic thinking, Strategic Choice Theory, Strategic sourcing, Strategic control, Profit impact of marketing strategy