2014•Value EngineeringRequires access

On the Talents Training Mode Reform of Marketing Specialty

Shao Wen-xi

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Abstract

The talent training of marketing specialty faces new challenges and the rapid development of social economy. The special construction must adapt to the change of the market environment to improve the training mode of the marketing talents. Based on the jobs of the marketing graduates, this paper analyzes the problems of the marketing talent training in China at the present stage and puts forward the related suggestions.

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What this paper is about

The talent training of marketing specialty faces new challenges and the rapid development of social economy. The special construction must adapt to the change of the market environment to improve the training mode of the marketing talents. Based on the jobs of the marketing graduates, this paper analyzes the problems of the marketing talent training in China at the present stage and puts forward the related suggestions.

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Available abstract

The talent training of marketing specialty faces new challenges and the rapid development of social economy. The special construction must adapt to the change of the market environment to improve the training mode of the marketing talents. Based on the jobs of the marketing graduates, this paper analyzes the problems of the marketing talent training in China at the present stage and puts forward the related suggestions.

Key concepts: Training (meteorology), Specialty, Marketing, Business, Mode (computer interface), China, Political science, Psychology

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