The Duality of Sport and Patterns in the Consumer Society

The concept of sport did not reach consensus in the academic field.This article explored the English etymology of sport,the nature and the scope of sport,analyzing the definitions of sport,proposed the duality of sport,sport is games,but sport is also a social institution.With the development of society,the nature of sport is changing.Specifically for consumer society,the sport phenomenon,the subject of sport,the special characteristics of sport behaviors were analyzed.