The Construction and Development of City Community Sports Clubs
JI Yan-xia
Abstract
JI Yan-xia
Abstract
This paper,based on the practice of community sports in Hebei Province,and residents’ fitness consciousness,their demands for physical exercise,and their sports consumption level and ability from the survey of the present situation of city community sports,points out the factors that influence the development of city community sports.And,with the expert investigation as the theoretical support,it also puts forward the feasible strategies for the construction and development of city community sports clubs to better satisfy the need of residents’ sports activities and promote the sustainable development of community sports.
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This paper,based on the practice of community sports in Hebei Province,and residents’ fitness consciousness,their demands for physical exercise,and their sports consumption level and ability from the survey of the present situation of city community sports,points out the factors that influence the development of city community sports.And,with the expert investigation as the theoretical support,it also puts forward the feasible strategies for the construction and development of city community sports clubs to better satisfy the need of residents’ sports activities and promote the sustainable development of community sports.
Key concepts: Sport management, Sustainable development, Consciousness, Consumption (sociology), Business, Community development, Marketing, Advertising