2009Journal of Shanghai Business SchoolRequires access

A Study on the Intercultural Communication of World Exposition

WU Peiming

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Abstract

The World Exposition is the largest concentrative platform for intercultural communication.Proceeding from the history of exposition and cultural communication,this article analyzes the intercultural communication of exposition in the aspects such as form,characteristic,tremendous influence.Then this paper prospects the future of Shanghai Exposition 2010 and gives some suggestions to it.

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What this paper is about

The World Exposition is the largest concentrative platform for intercultural communication.Proceeding from the history of exposition and cultural communication,this article analyzes the intercultural communication of exposition in the aspects such as form,characteristic,tremendous influence.Then this paper prospects the future of Shanghai Exposition 2010 and gives some suggestions to it.

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Available abstract

The World Exposition is the largest concentrative platform for intercultural communication.Proceeding from the history of exposition and cultural communication,this article analyzes the intercultural communication of exposition in the aspects such as form,characteristic,tremendous influence.Then this paper prospects the future of Shanghai Exposition 2010 and gives some suggestions to it.

Key concepts: Exposition (narrative), Intercultural communication, Sociology, Communication, Art, Literature

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