STUDY ON THE PATTERN AND COUNTERMEASURE OF REGIONAL TOURISM DEVELOPMENT IN HENAN PROVINCE

Henan province is rich in tourism resources, and there is obvious superiority for Henan province to develop the tourism. In order to promote the development of tourism in Henan province, on the basis of comprehensive analyzing the regional background and the present situation of the tourism development in Henan province,the pattern and countermeasure of regional tourism development in Henan province were studied and explored. The result showed, under the condition of building regional tourism network and actively exploiting tourist market,a joint exploitation of regional tourism is the only way for tourism development of Henan Province.