Creation of shareholder's value and analysis of value-maintaining

At present,many enterprises focus on production or sales growth.They are accustomed to value-maintaining analysis based on accounting profits and they ignore creating value for shareholders.This paper combines theoretical analysis and case analysis,and points out that sales growth does not necessarily lead to creating value for shareholders.The traditional value-maintaining analysis based on accounting profits actually is not the guarantee of capital maintenance.On this basis,the paper deals with value-maintaining analysis based on value to help change the business ideas and management methods.