2003•Journal of Xiamen UniversityRequires access

The Analysis of Applying Mass Customization to Chinese Enterprises

Xu Min

Abstract

Based on the Comparison of mass customization with mass production, a detailed analysis of the principle, methods, technologies, information circulation and organization for mass customization manufacturing systems is given. According to the actual conditions of Chinese enterprises, a basic strategy of mass customization for Chinese enterprises is provided, and the obstacles to applying mass customization to Chinese enterprises are given.

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Key concepts: Mass customization, Personalization, Production (economics), Business, Manufacturing engineering, Computer science, Process management, Engineering