On Tourism Development of Beitang Ancient Town in Tianjin

In recent years, with the booming of the tourism market of China, the ancient town tourism has become a hotspot of tourism. The development of ancient town tourism brings massive income to the tourist destination. But it also requires enrichment in the tourists' tourism experience and the satisfaction of the tourists. This paper probes the problems appeared in the development of the ancient towns such as the obscure themes of the development, the unreasonable development of the tourism product, overcommercialization and the lack of tourism facilities and puts forward related solutions.