Research on Theoretical Issues Concerning Constructing Beijing into Global Sports City
Bao Ming-xiao
Abstract
Bao Ming-xiao
Abstract
Based on the elaboration of the social background,connotations,characteristics and evaluation criteria of constructing an global sports city,the present paper analyzed the disparity concerning the construction of Beijing into an global sports city.It put forward the following countermeasures: promoting the strategic awareness of the construction of the global sports city,changing the mode of sports development and propelling the transformation from section sports to city sports and from glory sports to lifestyle sports,providing system and mechanism guarantee for the construction of the global sports city,strengthening the construction of community-based public sports facilities,adjusting the strategy of competitive sports development,striving to develop professional sports and making sports industry bigger,stronger and better.
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Based on the elaboration of the social background,connotations,characteristics and evaluation criteria of constructing an global sports city,the present paper analyzed the disparity concerning the construction of Beijing into an global sports city.It put forward the following countermeasures: promoting the strategic awareness of the construction of the global sports city,changing the mode of sports development and propelling the transformation from section sports to city sports and from glory sports to lifestyle sports,providing system and mechanism guarantee for the construction of the global sports city,strengthening the construction of community-based public sports facilities,adjusting the strategy of competitive sports development,striving to develop professional sports and making sports industry bigger,stronger and better.
Key concepts: Beijing, Glory, Sport management, Business, Public relations, Sports marketing, Advertising, Stadium