Game Analysis between Developing Tourism of Rural Area and Ecological Environment Protection in Huangshan District

The overwhelming majority of rural areas in China are rich in tourism resources,and the rural tourism shows vigorous development potential.However,the ecological environment protection seems more and more important in the process of developing rural tourism.As an empirical case of Huangshan District,the game theory was used to analyze the ecological environment protection in the process of developing rural tourism.Firstly,the game strategies among the three participants of government,enterprises,villagers in the process of developing rural tourism were analyzed,that is,the government and enterprises,the businesses and villagers,the villagers and the villagers,from which it was found the problems of the three participants on rural ecological environment protection;at last,some measures were put forward to strengthen tourism environment protection of Huangshan District for the government,enterprises,villagers in rural areas.