2003•Unpublished venueRequires access

Industrial Design of Mass Customization

Wu Qiong

Abstract

Mass customization (MC) is a new mode of production. To satisfy customer′s individualized demands, MC provides customized productions at the rate and cost of mass production and thus makes a great impact on industrial design. In MC, to meet customized demands, industrial design applies flexible design method of modularization to satisfy customers to their heart′s content, and thus gain lasting competitive advantage for enterprises.

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Available abstract

Key concepts: Mass customization, Modular programming, Personalization, Production (economics), Manufacturing engineering, Mode (computer interface), Computer science, Industrial production