2015•Yinshan Academic JournalRequires access

The Analysis of the Development of China's Sports Leisure

LI Yue-hu

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Abstract

This paper utilizes data analytical method and the investigation method,to take an objective analysis of the concept of Chinese sports Leisure,the development status of sports Leisure as well as its current problems.This paper holds that China's society expedites the development of sports Leisure,but the era of sports leisure also needs to be connected to the support and development of relevant conditions; the demand of the market for the sports leisure in China's tourism is relatively low,but it presents higher demand for sports leisure activities in the fitness field; China will take the path of competitive sports leisure,so that the competitive sports has also become one integral part of sports

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What this paper is about

This paper utilizes data analytical method and the investigation method,to take an objective analysis of the concept of Chinese sports Leisure,the development status of sports Leisure as well as its current problems.This paper holds that China's society expedites the development of sports Leisure,but the era of sports leisure also needs to be connected to the support and development of relevant conditions; the demand of the market for the sports leisure in China's tourism is relatively low,but it presents higher demand for sports leisure activities in the fitness field; China will take the path of competitive sports leisure,so that the competitive sports has also become one integral part of sports

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Available abstract

This paper utilizes data analytical method and the investigation method,to take an objective analysis of the concept of Chinese sports Leisure,the development status of sports Leisure as well as its current problems.This paper holds that China's society expedites the development of sports Leisure,but the era of sports leisure also needs to be connected to the support and development of relevant conditions; the demand of the market for the sports leisure in China's tourism is relatively low,but it presents higher demand for sports leisure activities in the fitness field; China will take the path of competitive sports leisure,so that the competitive sports has also become one integral part of sports

Key concepts: China, Leisure studies, Tourism, Advertising, Sports marketing, Sport management, Sports tourism, Marketing

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