2009•Journal of Yancheng Institute of TechnologyRequires access

On the Contemporary Culture of the Media Trends

Zhen Xu

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Abstract

Along with the development of modern communication technologies,the contemporary trend of the media culture has emerged in Chinese culture and contemporary culture as a unique culture of the media.At the same time,trend of the media culture has brought both positive and negative effects of modern media should establish a unique cultural character,the establishment of the dominant scale.

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What this paper is about

Along with the development of modern communication technologies,the contemporary trend of the media culture has emerged in Chinese culture and contemporary culture as a unique culture of the media.At the same time,trend of the media culture has brought both positive and negative effects of modern media should establish a unique cultural character,the establishment of the dominant scale.

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Available abstract

Along with the development of modern communication technologies,the contemporary trend of the media culture has emerged in Chinese culture and contemporary culture as a unique culture of the media.At the same time,trend of the media culture has brought both positive and negative effects of modern media should establish a unique cultural character,the establishment of the dominant scale.

Key concepts: Media culture, Scale (ratio), Character (mathematics), Chinese culture, Popular culture, Sociology, Media studies, Social science

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