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2002•Journal of Shaanxi Economics and Trade InstituteRequires access

Reflection on Developing Shaanxi Tourism

Hu Bi

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Abstract

Shaanxi is one of the earliest provinces to develop tourism in China.Its tour and culture resources is rich,but compared with the indictors to show tourism economy of other provinces,Shaanxi tourism is tending to lag behind them year by year because of shortage of tour investment,tour products, macrotour planning,propagating and marketing tour.With requirement levels of tourism market going up.Shaanxi should increase tour investment,plan tourism reasonably,develop tour products and strongthen tour marketing,and try to turn Shaanxi province having the rich tour resources into a strong province having the magnitude tour economy.

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What this paper is about

Shaanxi is one of the earliest provinces to develop tourism in China.Its tour and culture resources is rich,but compared with the indictors to show tourism economy of other provinces,Shaanxi tourism is tending to lag behind them year by year because of shortage of tour investment,tour products, macrotour planning,propagating and marketing tour.With requirement levels of tourism market going up.Shaanxi should increase tour investment,plan tourism reasonably,develop tour products and strongthen tour marketing,and try to turn Shaanxi province having the rich tour resources into a strong province having the magnitude tour economy.

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Available abstract

Shaanxi is one of the earliest provinces to develop tourism in China.Its tour and culture resources is rich,but compared with the indictors to show tourism economy of other provinces,Shaanxi tourism is tending to lag behind them year by year because of shortage of tour investment,tour products, macrotour planning,propagating and marketing tour.With requirement levels of tourism market going up.Shaanxi should increase tour investment,plan tourism reasonably,develop tour products and strongthen tour marketing,and try to turn Shaanxi province having the rich tour resources into a strong province having the magnitude tour economy.

Key concepts: Tourism, Economic shortage, China, Business, Investment (military), Plan (archaeology), Tourism geography, Economy

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