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A Brief Talk on the Stytistic Characteristics of Advertising English

Chao Zhang

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Abstract

This article makes an analysis of the stylistic characteristics of advertising English.It analyzes and sums up the characteristics in the three aspects of vocabulary,grammar and rhetoric through some typical English advertisements and advertising slogans.

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What this paper is about

This article makes an analysis of the stylistic characteristics of advertising English.It analyzes and sums up the characteristics in the three aspects of vocabulary,grammar and rhetoric through some typical English advertisements and advertising slogans.

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Available abstract

This article makes an analysis of the stylistic characteristics of advertising English.It analyzes and sums up the characteristics in the three aspects of vocabulary,grammar and rhetoric through some typical English advertisements and advertising slogans.

Key concepts: Advertising, Vocabulary, Rhetoric, Grammar, Linguistics, Psychology, Business, Philosophy

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