Jia Liu
Abstract
The Mass Customization Production Mode has been becoming one trend of modern business management in developed country. In this paper, we will discuss the origin of Mass Customization, the benefit to enterprise, and several prerequisites of realizing it.
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The Mass Customization Production Mode has been becoming one trend of modern business management in developed country. In this paper, we will discuss the origin of Mass Customization, the benefit to enterprise, and several prerequisites of realizing it.
Key concepts: Mass customization, Personalization, Production (economics), Mode (computer interface), Business, Process management, Computer science, Operations management