2001•Detergent & CosmeticsRequires access

The Present Situation of Chinese Cosmetic lndustry

Fuqiang Zhang

Abstract

The present situation of China cosmetic industry is analyzed here. The cosmetic types,products,raw materials,and equipment are related.The market of Chinese cosmetic is evaluated.The difficuties of the cosmetic enterprises faced now are pointed out.Some suggestions for the development of Chinese cosmetic industry are made out.Meanwhile,the development prospecct of Chinese cosmetic industry for the future are also included.

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Key concepts: Cosmetic industry, China, Business, Cosmetics, Industry of China, Chinese market, Advertising, Marketing