On Integrated Tourism Marketing in Wuhan City Circle

The construction of Wuhan city circle,involving such fields as industry,traffic,education,finance,tourism and so on,has made much progress and promoted the overall development of Wuhan and eight surrounding cities during the past two years.However,the tourism of Wuhan city circle,which is still developing on their own,are starving for integration marketing communication.In view of this,the paper proposes some fresh ideas on tourism integrated marketing by learning from the experiences of Shandong tourism integrated marketing.