2006•Unpublished venueRequires access
On the Art of Rhetoric and Translation Approaches in Advertising English
Huifen Li
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Abstract
The application of various rhetoric in advertising English has made the advertising English language precise,humorous,vivid,novel and rhythmic,which has fully displayed the particular charming characteristic in advertising English language.The thesis has discussed the application of art of rhetoric in advertising English and has given a detailed explanation about its translation approaches.