2008•Journal of Harbin Institute of Physical EducationRequires access

Construction of Campus Sports Material Culture in Colleges & Universities

Jiayi Luo

Abstract

Campus sports material culture is a very important part of a campus sports culture in Colleges Universities.It is the foundation and carrier of the other three culture layer.The theoretical study of campus sports material culture can improve sports culture construction of Colleges Universities and campus culture development and prosperity.There are culture development imbalance,construction idea warp and weak management level problems in recent campus sports material culture construction of our country.It should augment capital investment,transfer idea,reinforce management and improve campus sports physical culture level.

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Key concepts: Prosperity, Organizational culture, Investment (military), University campus, Physical culture, Public relations, Sport management, Foundation (evidence)