A Study on the Problems and Counter-measures in the Development of China's Tourism Electronic Business

Tourism electronic business represents the main direction of the future development of tourism industry.It is an important means of China's participation in the competition of international market.However,the building of China's tourism electronic business is still in its initial stage,so it is urgently necessary to create a good environment that is conductive to the healthy development of tourism electronic business and catch up with the new situation in the information era.Tourism enterprises and tourism web sites should draw on the experience of the ways of the advanced administration from foreign countries and positively explore the methods of contemporary operation and scientific management suitable for the development of tourism electronic business in China.