2009Journal of Chongqing Jiaotong UniversityRequires access

Chinese Television Entertaining Programs in the Context of Mass Culture

Wang Cai-ming

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Abstract

The connotations and characteristics of mass culture are analyzed first;then Chinese television entertaining programs under the influence of mass culture are described.During the prevailing age of mass culture,Chinese television entertaining programs cater to the tastes of the mass,which have the characteristics of entertainment,commercialization and popularization,etc.The problems being brought by Chinese television entertaining programs in the age of mass culture are discussed.

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The connotations and characteristics of mass culture are analyzed first;then Chinese television entertaining programs under the influence of mass culture are described.During the prevailing age of mass culture,Chinese television entertaining programs cater to the tastes of the mass,which have the characteristics of entertainment,commercialization and popularization,etc.The problems being brought by Chinese television entertaining programs in the age of mass culture are discussed.

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Available abstract

The connotations and characteristics of mass culture are analyzed first;then Chinese television entertaining programs under the influence of mass culture are described.During the prevailing age of mass culture,Chinese television entertaining programs cater to the tastes of the mass,which have the characteristics of entertainment,commercialization and popularization,etc.The problems being brought by Chinese television entertaining programs in the age of mass culture are discussed.

Key concepts: Mass culture, Commercialization, Entertainment, Mass media, Context (archaeology), Advertising, Popular culture, Sociology

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