2011Journal of University of Science and Technology LiaoningRequires access

Analysis on structure of Liaoning tourism industry and its optimal countermeasure

Lan Zhang

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Abstract

The structure optimization of Liaoning tourism industry is promoted,an analysis is carried out for its structure benefits by using the shift share method on the basis of analyzing the current situation of Liaoning tourism industry.The results indicate that the long distance transport,tour,catering and entertainment department have competitive advantages,but post and telecommunication department have competitive disadvantages.The relevance calculation of Liaoning tourism industry and tourism income is carried out by using gray relation analysis method,the results show that the merchandise sale and entertainment department have the biggest effect,and a relative countermeasure for optimizing the structure of Liaoning tourism industry is proposed.

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What this paper is about

The structure optimization of Liaoning tourism industry is promoted,an analysis is carried out for its structure benefits by using the shift share method on the basis of analyzing the current situation of Liaoning tourism industry.The results indicate that the long distance transport,tour,catering and entertainment department have competitive advantages,but post and telecommunication department have competitive disadvantages.The relevance calculation of Liaoning tourism industry and tourism income is carried out by using gray relation analysis method,the results show that the merchandise sale and entertainment department have the biggest effect,and a relative countermeasure for optimizing the structure of Liaoning tourism industry is proposed.

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Available abstract

The structure optimization of Liaoning tourism industry is promoted,an analysis is carried out for its structure benefits by using the shift share method on the basis of analyzing the current situation of Liaoning tourism industry.The results indicate that the long distance transport,tour,catering and entertainment department have competitive advantages,but post and telecommunication department have competitive disadvantages.The relevance calculation of Liaoning tourism industry and tourism income is carried out by using gray relation analysis method,the results show that the merchandise sale and entertainment department have the biggest effect,and a relative countermeasure for optimizing the structure of Liaoning tourism industry is proposed.

Key concepts: Countermeasure, Tourism, Business, Entertainment, Competitive advantage, Relevance (law), Industrial organization, Marketing

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