Net Literature Predicts the Mass Culture of a Higher Development Stage
Sun We
Abstract
Sun We
Abstract
Mass culture is mass media culture.The technological advantages of network commanding all media make mass culture,which is constructed upon network,become network mass culture.Net literature reflects the tune and the value of public opinions of network mass culture,and predicts a development stage of mass culture which reflects in: the platform for technological level of mass media;net literature production-acception higher popularization of the mass;embodiment of the post-modern shift of mass culture.
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Mass culture is mass media culture.The technological advantages of network commanding all media make mass culture,which is constructed upon network,become network mass culture.Net literature reflects the tune and the value of public opinions of network mass culture,and predicts a development stage of mass culture which reflects in: the platform for technological level of mass media;net literature production-acception higher popularization of the mass;embodiment of the post-modern shift of mass culture.
Key concepts: Mass culture, Mass media, Stage (stratigraphy), Production (economics), Sociology, Business, Advertising, Anthropology