2012•Journal of Xiamen University of TechnologyRequires access

Review of Chinese Mainland's Fujian-Taiwan Tourism Research Since 2000

Zheng Yao-xing

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Abstract

Based on CNKI literature,the paper studies the resources development,marketing,comparison and cooperation of Fujian and Taiwan Tourist industry under research in the mainland China,and finds that the focus is on macroscopic and qualitative analysis,with few classified tourism resources,little systematical evaluation study,no empirical or micro comparing and evaluating cases on tourism resource development or management,and little research on joint innovative mechanism for coordinated product management.Fujian and Taiwan therefore need to strengthen cooperation in tourism theory and methodology,focusing on research on the tourist partners and innovation mechanism in order to provide a reference for the in-depth tourism industry linking between Fujian and Taiwan.

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What this paper is about

Based on CNKI literature,the paper studies the resources development,marketing,comparison and cooperation of Fujian and Taiwan Tourist industry under research in the mainland China,and finds that the focus is on macroscopic and qualitative analysis,with few classified tourism resources,little systematical evaluation study,no empirical or micro comparing and evaluating cases on tourism resource development or management,and little research on joint innovative mechanism for coordinated product management.Fujian and Taiwan therefore need to strengthen cooperation in tourism theory and methodology,focusing on research on the tourist partners and innovation mechanism in order to provide a reference for the in-depth tourism industry linking between Fujian and Taiwan.

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Available abstract

Based on CNKI literature,the paper studies the resources development,marketing,comparison and cooperation of Fujian and Taiwan Tourist industry under research in the mainland China,and finds that the focus is on macroscopic and qualitative analysis,with few classified tourism resources,little systematical evaluation study,no empirical or micro comparing and evaluating cases on tourism resource development or management,and little research on joint innovative mechanism for coordinated product management.Fujian and Taiwan therefore need to strengthen cooperation in tourism theory and methodology,focusing on research on the tourist partners and innovation mechanism in order to provide a reference for the in-depth tourism industry linking between Fujian and Taiwan.

Key concepts: Tourism, Mainland China, China, Business, Product (mathematics), Mechanism (biology), Resource (disambiguation), Regional science

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