Quantitative Research Method of Social Phenomenon in Sports Field

The quantitative research on social phenomenon is a rather advanced research method of social phenomenon in sports field. Compared with the qualitative research on social phenomenon culture and sports, among the mair characteristics of the quantitative research on social phenomenon are as follows:quantitativity,objectivity,scientifici -ty,strictness and generality. It is good to describe the social phenomenon accurately, obtain some new social information, undertake the social prediction effectively and improve the researching level on social phenomenon. Therefore, how to apply the quantitative research on social phenomenon, we suggest that: firstly, we should emphasize on the further development of the quantitative research on social phenomenon; secondly, we should value the effective combination of the quantitative research and qualitative research on social phenomenon.