Research on Construction of Agricultural Product Network Marketing System in China
Wang Shuo-fei
Abstract
Wang Shuo-fei
Abstract
The factors restraining the development of agricultural product network marketing system were elaborated from five aspects of rural infrastructure,information network,logistics distribution,agricultural products standardization,agricultural products network marketing personnel,then the strategies were proposed for constructing agricultural products network marketing network based on information sharing system,market system,logistics distribution system,security system and support system,aiming to solve the difficulties in the sales of agricultural products.
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The factors restraining the development of agricultural product network marketing system were elaborated from five aspects of rural infrastructure,information network,logistics distribution,agricultural products standardization,agricultural products network marketing personnel,then the strategies were proposed for constructing agricultural products network marketing network based on information sharing system,market system,logistics distribution system,security system and support system,aiming to solve the difficulties in the sales of agricultural products.
Key concepts: Business, Agricultural marketing, Standardization, Agriculture, Marketing, Product (mathematics), Distribution (mathematics), Multi-level marketing