2016•Museum Management and CuratorshipOpen access

Minds on for the wise: rethinking the contemporary interactive exhibition

Qi Wang, Yanhui Lei

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Abstract

During the development of exhibition narratives, traditional ‘eyes-on’ exhibitions and interactive ‘hands-on’ exhibitions are currently widely used in museums for delivering information and establishing dialogue. Although ‘hands-on’ exhibitions were heavily promoted on account of being more advanced than ‘eyes-on’ exhibitions in terms of meeting new requirements of the visitors, both types actually represent the same nature of structuralism that do not offer the visitors much flexibility on self-interpretation. In the field of philosophy, the theory of structuralism, being heavily critiqued by its restriction on free reading and understanding, has been widely challenged by the theory of deconstruction since the 1960s. Correspondingly, a new type of exhibition known as ‘minds-on’, as a prototype to offer the visitors genuine freedom of appreciating the exhibition with their own understanding, could be considered as a new frontier of exhibition design.

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What this paper is about

During the development of exhibition narratives, traditional ‘eyes-on’ exhibitions and interactive ‘hands-on’ exhibitions are currently widely used in museums for delivering information and establishing dialogue. Although ‘hands-on’ exhibitions were heavily promoted on account of being more advanced than ‘eyes-on’ exhibitions in terms of meeting new requirements of the visitors, both types actually represent the same nature of structuralism that do not offer the visitors much flexibility on self-interpretation. In the field of philosophy, the theory of structuralism, being heavily critiqued by its restriction on free reading and understanding, has been widely challenged by the theory of deconstruction since the 1960s. Correspondingly, a new type of exhibition known as ‘minds-on’, as a prototype to offer the visitors genuine freedom of appreciating the exhibition with their own understanding, could be considered as a new frontier of exhibition design.

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Available abstract

During the development of exhibition narratives, traditional ‘eyes-on’ exhibitions and interactive ‘hands-on’ exhibitions are currently widely used in museums for delivering information and establishing dialogue. Although ‘hands-on’ exhibitions were heavily promoted on account of being more advanced than ‘eyes-on’ exhibitions in terms of meeting new requirements of the visitors, both types actually represent the same nature of structuralism that do not offer the visitors much flexibility on self-interpretation. In the field of philosophy, the theory of structuralism, being heavily critiqued by its restriction on free reading and understanding, has been widely challenged by the theory of deconstruction since the 1960s. Correspondingly, a new type of exhibition known as ‘minds-on’, as a prototype to offer the visitors genuine freedom of appreciating the exhibition with their own understanding, could be considered as a new frontier of exhibition design.

Key concepts: Exhibition, Deconstruction (building), Narrative, Reading (process), Interpretation (philosophy), Visual arts, Flexibility (engineering), Sociology

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