2013IOSR Journal of Business and ManagementOpen access

Investor’s Preferences towards Mutual Fund Industry in Trichy

V. Rathnamani V. Rathnamani

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Abstract

A Mutual fund is the ideal investment vehicle for today's complex and modern financial scenario, there has been growing importance of mutual fund investment in India, when compared with other financial instruments.Investments in mutual funds are safer and also yields more returns on the portfolio investment.Mutual fund are said to be the best channels for mobilizing the funds of the small investors and contribute significantly to the capital markets.The present study explains briefly about the mutual fund industry, The study also helps to understand the role of investment pattern and preferences of investors behind investing in mutual fund.

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A Mutual fund is the ideal investment vehicle for today's complex and modern financial scenario, there has been growing importance of mutual fund investment in India, when compared with other financial instruments.Investments in mutual funds are safer and also yields more returns on the portfolio investment.Mutual fund are said to be the best channels for mobilizing the funds of the small investors and contribute significantly to the capital markets.The present study explains briefly about the mutual fund industry, The study also helps to understand the role of investment pattern and preferences of investors behind investing in mutual fund.

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A Mutual fund is the ideal investment vehicle for today's complex and modern financial scenario, there has been growing importance of mutual fund investment in India, when compared with other financial instruments.Investments in mutual funds are safer and also yields more returns on the portfolio investment.Mutual fund are said to be the best channels for mobilizing the funds of the small investors and contribute significantly to the capital markets.The present study explains briefly about the mutual fund industry, The study also helps to understand the role of investment pattern and preferences of investors behind investing in mutual fund.

Key concepts: Mutual fund, Business, Economics, Finance

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