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EVALUATION OF FACTORS AFFECTING ACCEPTANCE OF CITY ELECTRONIC SERVICES COMBINATION OF INFORMATION TECHNOLOGY ACCEPTANCE MODEL (TAM) AND THEORY OF PLANNED BEHAVIOR (TPB) AND TRUST (CASE STUDY: ELECTRONICS OFFICES IN TEHRAN)

Bemanian Mohammadreza, Salari Madvar Mojhdeh, Ghofrani Saeed, Bemanian Mohammad Reza

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Key concepts: Theory of planned behavior, Technology acceptance model, Unified theory of acceptance and use of technology, Electronics, Business, Marketing, Information technology, Usability

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EVALUATION OF FACTORS AFFECTING ACCEPTANCE OF CITY ELECTRONIC SERVICES COMBINATION OF INFORMATION TECHNOLOGY ACCEPTANCE MODEL (TAM) AND THEORY OF PLANNED BEHAVIOR (TPB) AND TRUST (CASE STUDY: ELECTRONICS OFFICES IN TEHRAN) — Research Paper | ScholarLens