THE RESPONDENTS OPINION ON THE WAY OF USING THE CREDIT CARDS IN COIMBATORE

Now a day’s credit card has become a vital tool for the major transactions we made. Majority persons were using credit cards. Many of them were using it wisely without paying any penalty amount and some are not conscious on their credit details and so they face problem for paying it. Based on the CIBIL rating the customers were valued in their banks. It becomes an easy mode payment. As Coimbatore is fastest growing, is selected for the study. 150 samples have been collected from the cardholders of different leading private banks in Coimbatore. The Perception on the way of using the Credit cards can be influenced by certain positive and negative factors. To study this “Z” test and ANOVA techniques are applied. The card payment is the flexible and the safest way of communication, many of the transactions are done through card now a days. If Customers use a credit card responsibly, they’re actually much better off paying with credit than with debit. The grounds regarding the positive and negative way of using credit cards were taken and the data were collected. The main purpose of the study is to find out the influence of the demographic variables in the usage of credit cards. The Parameters such as Credit card is just a status, Credit card is a multipurpose instrument, Credit card prevents carrying money, Credit card can be used for immediate purchase, Credit card is an easy mode of transaction, Credit card is a boosting for the economy is taken as the positive way of using credit cards. And the parameters Credit card can be misused, Credit card cannot be used for all the transactions, credit card reduces savings, Credit card gives a negative social image are taken as the negative way of using credit cards. 30 respondents from the leading private banks such as HDFC, ICICI, City Bank, Axis Bank, and Standard Charted were taken as sample. Table : 1 GENDER AND THE OPINION ON THE WAY OF USING CREDIT CARDS. Gender of the respondents is taken into consideration to assess whether it influences the Opinion on the Positive and Negative way of having Credit Cards. From the table there is a High level of opinion on the respondents regarding the Positive way of having Credit cards. The Opinion of the respondent on the Negative way of having Credit card with respect of their Gender is of Above average. To test the association the following Null hypothesis has been formulated. Age Mean Level of opinion Std. Devn CoVari IZI Sig. +ve way of using Credit cards Men 20.25 High 2.94 14.51 1.95 .052 Women 20.75 2.89 13.91 -ve way of using Credit cards Men 7.89 Above Avg 1.65 20.87 .269 .788 Women 7.84 1.79 21.91 Source: Primary data When comparing, the value of Covariance of the Men respondents regarding the positive way of having Credit card are high and the Women respondents are low. When comparing, the variability among the Women respondents regarding the negative way of having Credit card are high and the variability among the Men respondents are low. Null Hypothesis: The association between the gender of the respondents and their level of opinion towards the positive and negative way of having Credit card is significant. The Sig (p) > 0.05 the level of significance we accept the Null Hypothesis. It shows that the association between the gender of the respondents and their level of opinion towards the positive and negative way of having Credit card is significant. Table : 2 MARITAL STATUS AND THE OPINION ON THE WAY OF USING CREDIT CARDS. Marital status of the respondents is taken into consideration to assess whether it influences the Opinion on the Positive and Negative way of having Credit card. From the table it is understood that the level of opinion is High for Positive way of using Credit Cards. The respondents opinion is of Above average for the Negative way of using Credit Cards. To test the association the following Null hypothesis has been formulated.